Rapheal John-Lall

Sev­en months af­ter the clos­ing of the merg­er of Ca­ble and Wire­less Com­mu­ni­ca­tions (CWC) and Colum­bus In­ter­na­tion­al, the com­bined com­pa­nies rolled out the T&T leg of their on­go­ing in­te­grat­ing and re­brand­ing at a gala event at the Hy­att Re­gency in Port-of-Spain yes­ter­day evening.

The new brand, C&W Busi­ness, made its de­but lo­cal­ly by un­veil­ing a new suite of ser­vices for busi­ness­es in T&T. John Maduri, pres­i­dent and CEO of C&W Busi­ness, told the T&T Guardian in an in­ter­view just hours ahead of the of­fi­cial launch, that the com­pa­ny is of­fer­ing so­lu­tions to help busi­ness­es cope in a fast chang­ing and com­pet­i­tive en­vi­ron­ment.

"Change is con­stant, so one of the key is­sues we are get­ting at with the new C&W Busi­ness is how to get some of that un­cer­tain­ty out of the way. It has to do with tak­ing un­cer­tain­ty away from CIOs, busi­ness own­ers, gov­ern­ment lead­ers, to fo­cus on tech­nol­o­gy."We have the net­work to do that. We have the cus­tomer ex­pe­ri­ence and we have the so­lu­tions to re­al­ly help or­gan­i­sa­tions to fo­cus on what is next," he said.

Maduri said the new brand rep­re­sent­ed the com­ing to­geth­er of the old Ca­ble and Wire­less, a com­pa­ny that has been in busi­ness for 140 years, with Colum­bus to of­fer a range of ser­vices in­clud­ing a dis­as­ter re­cov­ery plan, work space so­lu­tions, small busi­ness so­lu­tions, IT so­lu­tions, con­nec­tiv­i­ty and man­aged net­works.He gave the ex­am­ple of a PBX phone sys­tem in a small busi­ness that was com­ing to the end of its lifes­pan.

"Do you spend cap­i­tal dol­lars for a next PBX? Do you make the de­ci­sion to utilise a new PBX ser­vice? With our ser­vice, the PBX is in our da­ta cen­tre and we pro­vide a so­lu­tion for the cus­tomer on a re­cur­ring ba­sis and they do not have to make that in­vest­ment in cap­i­tal. They do not need to wor­ry about when tech­nol­o­gy changes," he ex­plained.

Maduri, who said busi­ness­es will be­come more com­pet­i­tive us­ing the en­hanced ser­vices of­fered by C&W Busi­ness, point­ed out: "We are a leader glob­al­ly and one of the lead­ing ICT providers."

The com­bi­na­tion of CWC and Colum­bus has cre­at­ed an ex­pand­ed dat­a­cen­tre foot­print through­out the Caribbean and Cen­tral Amer­i­ca, with fa­cil­i­ties lo­cat­ed in Pana­ma, the Cay­man Is­lands, the Ba­hamas and Cu­ra�ao. The com­pa­ny is build­ing two new dat­a­cen­tres in Colom­bia and T&T.

C&W Busi­ness is de­vel­op­ing a mod­ern pay-as-you-go in­fra­struc­ture for both dat­a­cen­tre and net­work cus­tomers.