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Saturday, May 3, 2025

New look for a familiar brand

by

2397 days ago
20181011
Johnson & Johnson Junior Brand Manager, Jannike Rannie, left, and  Smith Robertson Sales and Marketing Director Michele Stagg, sample the newest generation baby products at the  brand’s official relaunch in Aranguez.

Johnson & Johnson Junior Brand Manager, Jannike Rannie, left, and Smith Robertson Sales and Marketing Director Michele Stagg, sample the newest generation baby products at the brand’s official relaunch in Aranguez.

SHIRLEY BAHADUR

Ky­ron Reg­is

A new gen­er­a­tion of ba­by prod­ucts has been launched by John­son & John­son that fea­ture 90 per cent nat­ur­al in­gre­di­ents and a new de­sign.

The rein­vent­ed range was un­veiled dur­ing a pre­sen­ta­tion host­ed by Smith Robert­son, lo­cal dis­trib­u­tors for John­son & John­son, in Aranguez on Tues­day. Denise James-Pa­tron, a reg­is­tered nurse and li­censed mid­wife, ex­plained that the new line is safe for ba­bies and the en­vi­ron­ment as they are free from all known al­ler­gens, as well as formalde­hyde, parabens, ph­tha­lates and sul­fates.

“John­son and John­son has com­mit­ted to re­move any in­gre­di­ents that cause doubt in the minds of buy­ers but are still ap­proved by the gov­ern­ing bod­ies in the med­ical and phar­ma­ceu­ti­cal in­dus­try,” she said.

The prod­ucts in the new line in­clude John­son’s Head-To-Toe Wash and Sham­poo, Ba­by Lo­tion, Ba­by Sham­poo and Cot­ton Touch. How­ev­er, the Cot­ton Touch range, the first and on­ly prod­ucts blend­ed with re­al cot­ton, are not yet avail­able in T&T.


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