Tobago House of Assembly Chief Secretary Kelvin Charles and Secretary for Tourism, Culture and Transportation Nadine Stewart-Phillips left for Germany yesterday to attend the Internationale Tourismus-Borse (ITB) in Berlin, Germany.
Charles and Stewart-Phillips will lead the team to the tourism conference, alongside Tobago Tourism Agency CEO Louis Lewis and other representatives from the Division of Tourism, Culture and Transportation and the Tobago Tourism Agency Ltd.
A news release issued by the THA yesterday said the ITB conference was the world’s leading travel tourism trade show and presents a remarkable opportunity for the promotion of destination Tobago to the German and associated markets, namely Austria and Switzerland, which represent more than 15 per cent of Tobago’s international passenger arrivals.
Similar to the World Travel Market tourism trade show in England in November 2018, the team from Tobago will also be launching the new Tobago branding, Tobago Beyond Ordinary, at the ITB in an effort to increase the island’s market share in the European market.
Deputy Chief Secretary Joel Jack will act in Charles' absence.