Carib Brewery recently hosted its Distributor Conference where representatives from 14 countries were part of the event, themed Building Great Brands Together. More than 30 representatives were present at the conference, which was held at the Hyatt Regency, Wrightson Road, Port-of-Spain.
It brought together distributors from Antigua, Barbados, Canada, Cayman Islands, Dominica, Grenada, Guadeloupe, Guyana, Puerto Rico, St Croix, St Kitts, St Lucia, St Thomas, St Vincent, Tortola BVI, Miami (USA) and Sweden. Group sessions included topics such as marketing, storage and handling.
Export director, Douglas Henderson, was quoted in a release as saying: "The conference was well received by our distributors. Ninety per cent of our invited teams attended and they participated fully in every session."
The release stated participants had a chance to experience T&T's nightlife via planned bar hopping activities, with a special stop at All Out at the Queens Park Oval, to be part of the Pass D Carib Promotion currently featured on the Carib Beer Web site (www.caribbeer.com). Carib Brewery also gave special awards to key distributors during the event in recognition of case volume shipped in 2009.