SHALIZA HASSANALI
Ariapita Avenue in Woodbrook, popularly known as the "De Avenue" will receive a $10 to $20 million injection in developmental works before September that will transform the nightlife area into a premier tourist destination to boost revenue for the Government and increase business sales.
The project which is being executed by the Urban Development Corporation of T&T (Udecott) for the Ministry of Tourism, Culture and the Arts was unveiled on Monday at a virtual consultation participated by Woodbrook residents, business owners and stakeholders.
The consultation was attended by Tourism, Culture and the Arts Minister Randall Mitchell, Port-of-Spain Mayor Joel Martinez, Port-of-Spain South MP Keith Scotland and Planning and Development Minister Camille Robinson-Regis who gave an insight into the revitalisation project which was announced by Prime Minister Dr Keith Rowley last November.
The project will be executed in two phases.
The first phase, Mitchell said will be executed "within this financial year ...before the end of September...we go into phase one. I don't anticipate phase one taking longer than one year."
Mitchell said they anticipate this phase would not be very expensive "perhaps between $10 to $20 million and then we go on to phase two as funding is made available."
"In Port-of-Spain, we now have a unique opportunity to develop a nightlife leisure and entertainment hub made up of a cluster of restaurants, bars and casinos on Ariapita Avenue."
"We believe that the Ariapita Avenue experience can become world-famous just like Fremont Street is to Las Vegas and Piccadilly Circus is to London."
Udecott's senior architect Marlon Charles who presented the preliminary conceptual design said works would address four issues - accessibility, comfort, safety and convenience.
Phase one would consist of easy start-ups and low capital expenditure elements which would focus on an upgrade of the streetscape using commercial grade concrete to the existing sidewalk, greenery, shuttle stops and garbage bins on both sides of the avenue.
Black olive trees will be planted 16 feet apart which will create an arcade to soften the urban landscape.
"We proposed to construct gateways on the east and west ends of the avenue and provide temporary parking to facilitate park and ride for patrons."
Shuttle stops will be spaced every 400 metres for patrons who prefer not to walk.
Phase two would target infrastructural development - mainly construction of two four-storey car parks located west of De Avenue, close to Belle Smythe Street and east near Colville Street.
These car parks will accommodate 800 vehicles and will facilitate the use of shuttles in a park and ride system.
The ground floor of the car parks will house retail shops.
"At Adam Smith Square, which is located in the middle of Ariapita Avenue we proposed to introduce a police post to improve the safety and security and add public washrooms to improve sanitation," Charles said.
Additional, streets light will be erected at key intersections to highlight zones of interests, while solar charging stations will be located at popular hangouts for charging of cellphones.
Automatic hydraulic bollards will be installed to prevent vehicular access which Charles said can be used to ensure patrons safety during festivals.
A steel thrust spanning eight meters displaying silhouettes of Carnival characters will be erected over the roadway.
"All of these items can be sponsors by the private business sector to ensure the upkeep and maintenance."
Charles said these concepts are not cast and stone and Udecott is prepared to go back to the drawing board to meet the stakeholders' needs.
During the question and answer segment, Mitchell was asked how the government would generate returns on this investment.
Mitchell said they expect to attract users, increase visitors' spend, the demand for services and foreign exchange, as well as create jobs.
"And what that translates into for the business community is an increase in profits and it translates to the Government an increase in its tax revenues."
Among the concerns raised by the residents was noise pollution, blocking of gateways by patrons, disorderly behaviour and excessive alcohol consumption.
Mitchell said it was worthwhile to consider the value and potential of tourism globally.
In 2019, he said the global tourism sector was one of the fastest-growing industry worldwide, as one in four people were employed within the travel and tourism sectors.
That was before COVID-19.
"At $9 trillion travel and tourism contributed ten per cent to the world's GDP. In the region here, employment in travel and tourism accounted for 15 per cent of all jobs generated in the region."
It also accounted for 13 per cent of global GDP at US$59 billion.
Mitchell said in 2019, T&T's tourism sector contributed to eight per cent or $13 billion of the country's total GDP of $160 billion.
"So, from the numbers, it is easy to surmise that T&T lags behind our regional partners where tourism performance and tourism output is considered."
Mitchell said there are many answers as to why that was so.
He said revenues from oil and gas over the years contributed to the country's national development.
"Therefore, for past governments, it was never a priority. It was never really any urgency to engage in significant tourism development, especially having regard to the tourism industry being very risky."
That risk, he said, reared its ugly head over the "last year" and continues today due to the lingering pandemic.
Mitchell said travel and tourism businesses have seen disruptions and loss of profits with the event of the pandemic.
"And, here at home tells a grim picture about the negative impacts that COVID has had to our financial well being."
However, Mitchell said they are comforted that COVID-19 will soon pass.
As T&T ramps up its vaccination exercise, Mitchell said they were advised to begin preparation to rebound out of this difficult period with the revitalisation project.
"In terms of the rebound, if ever there was a time that our economy needed the non-energy sector... every non-energy sector to improve its competitiveness, to prove its value and its contribution to GDP...to improve its productivity... that time is now."
He said the time has come for T&T to move away from our heavy reliance on the "volatile and unpredictable" energy sector and plan for a surge in the travel and tourism industry post-COVID-19 pandemic, as well as develop attractions to market our tourism product.
He said the Brian Lara Stadium where we host CPL games has been working well for sports tourism.
Robinson-Regis said the project seeks to make Ariapita Avenue a premier residential economic and leisure zone which would help promote T&T as a formidable tourist destination.
While this initiative is being driven by the government, she said it will be largely dependent on private sector input and involvement.
"The plan will bring life back into the city through strategic development and infrastructural activity. I can report this evening that the tendering process for the Piccadily Street housing project, Salvatori Building and Memorial Plaza development has already begun. Planning activities are also in train for the redevelopment of City Gate, a localised tram system and the Foreshore Green Park."
Even though we are grappling with COVID-19, Robinson-Regis said now was an opportune time to develop the area to serve as another means of economic diversification.
"Confident that if we are to see growth and the resurgence of commerce in the city centre, stemming the tide of business transplants to other emerging outskirts locations across the country, this is the path we must follow."
She said the disappearance of businesses from the Port-of-Spain landscape sends all the wrong signals.
"Sadly, that migration out of the city centre has already begun."
This trend, she said has to be halted quickly.
"As with any change proposed or implemented there will always be concerns."