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Wednesday, April 2, 2025

Flow rates to increase in May

by

Peter Christopher
720 days ago
20230411
A flow technician.

A flow technician.

COURTESY FLOW

The ca­ble and in­ter­net bills of Flow cus­tomers are set to rise by next month.

The com­pa­ny has been send­ing out no­tices to cus­tomers, ex­plain­ing that based on their sub­scrip­tions there would be price in­creas­es.

In one email to cus­tomers, the com­pa­ny an­nounced rates were set to in­crease by 3.5 per cent by May 1, 2023.

The email stat­ed, “Dur­ing the past three years we kept our prices the same through­out the pan­dem­ic, our com­mit­ment to keep­ing you con­nect­ed when you need­ed it the most. How­ev­er, the cur­rent ex­ter­nal eco­nom­ic pres­sures are now such that as a busi­ness we must un­for­tu­nate­ly slight­ly in­crease our prices by 3.5 per cent per month, with ef­fect from May 1, 2023.”

Flow closed, “We know these times are chal­leng­ing; and we tru­ly val­ue your busi­ness and hope that you will con­tin­ue to al­low us to be your ser­vice provider.”

Flow is­sued an­oth­er email, cu­rat­ed for cus­tomers with mul­ti­ple ca­ble box­es.

In that email, Flow told its cus­tomers, “The cur­rent ex­ter­nal eco­nom­ic pres­sures are now such that as a busi­ness we must un­for­tu­nate­ly slight­ly in­crease our prices. There­fore, from May 1,2023, there will be a nom­i­nal in­crease in your ca­ble box month­ly rental fee if you have 3 or more ca­ble box­es at your home. Rental for the first box re­mains free.

The email con­tin­ued, “The new rental price for your 3rd ca­ble box and oth­er sub­se­quent ca­ble box­es will be $50.63.”

This rate in­crease will come in­to ef­fect just three months af­ter Flow’s main com­peti­tor, Dig­i­cel raised its rates in Feb­ru­ary.

Dig­i­cel phased out its Va­ri­ety 100 and 150 Bun­dles, two of its cheap­est bun­dles, and set its base bun­dle as the Va­ri­ety 200.

Dig­i­cel said then, “As we con­tin­ue our im­prove­ments, it has be­come nec­es­sary to make some ad­just­ments to our ex­ist­ing rates in or­der to meet the in­creased costs that come with pro­vid­ing these en­hance­ments. As a re­sult, we ad­vise that ef­fec­tive Feb­ru­ary 1, 2023 your new base sub­scrip­tion will be $550.”

It was Dig­i­cel’s sec­ond rate in­crease in less than a year.

Dig­i­cel said the de­ci­sion to adopt this new pack­age was based on chang­ing needs of cus­tomers fol­low­ing the tran­si­tion to hy­brid work­ing mod­els and con­tin­ued on­line school­ing with most seek­ing bun­dles that give the best val­ue, a wider range of en­ter­tain­ment, and more pow­er­ful and re­li­able in­ter­net with even faster speeds.

On March 31, 2023, an­oth­er lo­cal ca­ble op­er­a­tor Air­link Com­mu­ni­ca­tions dis­con­tin­ued its Free­view ser­vices which it had used to pro­mote its pre-paid and OTT ser­vices.

The Princes Town-based ser­vice provider said it had to dis­con­tin­ue the ser­vice, which al­lowed cus­tomers to view lo­cal chan­nels and a hand­ful ca­ble chan­nels on mo­bile phones and Ama­zon Fire­sticks, due to a sig­nif­i­cant rise in op­er­a­tional costs.


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