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Friday, March 14, 2025

Paula hopes for more forex from exports

by

Peter Christopher
83 days ago
20241221
FCMC founder Charles Xiang Cheng, from left, Angostura Holdings Ltd chairman Terrence Bharath, Minister of Trade and Industry Paula Gopee-Scoon, Angostura executive brand manager Rahim Mohammed, People’s Republic of China charge de’ affaires Yang Han and T&T ambassador to China, Analisa Low, join hands at another large-scale shipment of rum and bitters products to China.

FCMC founder Charles Xiang Cheng, from left, Angostura Holdings Ltd chairman Terrence Bharath, Minister of Trade and Industry Paula Gopee-Scoon, Angostura executive brand manager Rahim Mohammed, People’s Republic of China charge de’ affaires Yang Han and T&T ambassador to China, Analisa Low, join hands at another large-scale shipment of rum and bitters products to China.

NICOLE DRAYTON

Min­is­ter of Trade and In­dus­try, Paula Gopee-Scoon, is hop­ing that An­gos­tu­ra's re­sump­tion of ex­ports to Chi­na will con­tin­ue to boost for­eign ex­change re­turns to the coun­try.

An­gos­tu­ra yes­ter­day sent its third large-scale ship­ment of prod­ucts to Chi­na un­der a dis­tri­b­u­tion agree­ment with Caribbean Com­mer­cial Man­age­ment (Hangzhou) Com­pa­ny Ltd., a sub­sidiary of First Caribbean Mar­ket­ing Com­pa­ny Ltd. (FCMC), which was signed in Ju­ly 2024.

Ap­prox­i­mate­ly TT$1M worth of An­gos­tu­ra Or­ange Bit­ters, Aro­mat­ic Bit­ters and var­i­ous An­gos­tu­ra pre­mi­um rums left for Chi­na in this ship­ment.

A to­tal of TT$3 mil­lion in An­gos­tu­ra goods have en­tered the Chi­nese mar­ket un­der the agree­ment thus far.

Min­is­ter Gopee-Scoon said, “The event is a mo­men­tous oc­ca­sion for both com­pa­ny and coun­try as it ex­pands reach in the glob­al mar­ket. The ship­ment to Chi­na is a strate­gic move by An­gos­tu­ra to strength­en trade re­la­tions and show­case crafts­man­ship, qual­i­ty and the her­itage of the com­pa­ny’s prod­ucts on the world stage.”

The Min­is­ter ac­knowl­edged the on­go­ing for­eign ex­change sit­u­a­tion could on­ly be helped by such an arrange­ment.

"More and more cas­es will con­tin­ue to go, and more and more for­eign ex­change earned, adding to the cof­fers of Trinidad and To­ba­go and of course giv­ing ease to the is­sue that we have and the call that we have in the busi­ness com­mu­ni­ty for for­eign ex­change. This is the kind of ac­tion that we want. More ex­ports to en­able us to earn more for­eign ex­change," said Gopee-Scoon.

The Min­is­ter added, “With these ship­ments, An­gos­tu­ra aims to pen­e­trate the cock­tail mar­ket seg­ments and ce­ment An­gos­tu­ra’s Bit­ters and rums as a key in­gre­di­ent in Chi­na’s ris­ing cock­tail in­dus­try. In this re­gard, both ex­porter and im­porter are work­ing to­geth­er to build ex­cit­ing ac­ti­va­tion plans to bring the spir­it of Trinidad and To­ba­go to the Peo­ple of Chi­na.”

Yang Han, Chargé d' Af­faires of the Em­bassy of the Peo­ple’s Re­pub­lic of Chi­na in Trinidad and To­ba­go, said, “The ship­ment marks an­oth­er suc­cess­ful en­try of Trinidad and To­ba­go’s high-qual­i­ty prod­ucts in­to the Chi­nese mar­ket.”

He said, “[the oc­ca­sion] serves as a per­fect gift, in terms of trade co­op­er­a­tion, to cel­e­brate the 50th an­niver­sary of diplo­mat­ic ties be­tween Chi­na and Trinidad and To­ba­go.”

Mr. Han al­so not­ed that the ship­ment is the re­sult of per­sis­tent en­deav­our from An­gos­tu­ra, FCMC, the Min­istry of Trade and In­dus­try and all oth­er stake­hold­ers in­volved as well as the suc­cess­ful pro­mo­tion of prod­ucts at the Chi­na In­ter­na­tion­al Im­port Ex­po (CI­IE) since 2021.

An­gos­tu­ra had been ex­port­ing to Chi­na in 2019 but had paused in 2022 to eval­u­ate its mar­ket­ing strate­gies.


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