JavaScript is disabled in your web browser or browser is too old to support JavaScript. Today almost all web pages contain JavaScript, a scripting programming language that runs on visitor's web browser. It makes web pages functional for specific purposes and if disabled for some reason, the content or the functionality of the web page can be limited or unavailable.

Sunday, April 6, 2025

Be­lize’s tourism min­is­ter:

We want more Caribbean visitors

by

Andrea Perez-Sobers
497 days ago
20231126

For over 30 years, in­ter-re­gion­al trav­el is­sues have been dis­cussed at var­i­ous high-lev­el meet­ings, but noth­ing tan­gi­ble has been put in place to pro­pel tourism among Caribbean des­ti­na­tions.

That’s the view of Be­lize Tourism Min­is­ter An­tho­ny Mahler, as he said to get from his coun­try to Trinidad two week­ends, he had to fly to Mi­a­mi first.

“I al­so had to stay overnight in Mi­a­mi. That is a prob­lem for peo­ple trav­el­ing and that’s why Be­lize doesn’t get as many Eu­ro­pean­vis­i­tors, as we be­lieve they will al­so have to overnight in oth­er coun­tries such as Mex­i­co and the Unit­ed States. And so, I be­lieve we need bet­ter con­nec­tiv­i­ty through­out the Caribbean, for us to be able to grow tourism,” he stat­ed.

Speak­ing to the Sun­day Busi­ness at the Hilton Trinidad re­cent­ly, Mahler said Be­lize is the gate­way be­tween the Caribbean and Cen­tral Amer­i­ca and that is why work­ing to im­prove con­nec­tiv­i­ty is of para­mount im­por­tance.

He said his min­istry is cur­rent­ly in talks with sev­er­al car­ri­ers, in­clud­ing Caribbean Air­lines and Cay­man Air­ways to in­crease flights to the coun­try.

“You have to work hard and knock on the doors if you want to in­crease con­nec­tiv­i­ty. So, my team and I vis­it­ed many air­lines in their of­fices. We’ve been to Routes of Amer­i­ca’s de­vel­op­ment meet­ings. Get­ting new car­ri­ers to en­ter a new route is not an easy task as it can take up to five to six years for a deal to be signed off. We have a do­mes­tic car­ri­er who car­ries up to 13 peo­ple on each place to the dif­fer­ent off­shore is­lands in Be­lize and the young own­er of the air­line is think­ing of buy­ing big­ger planes to be­come a re­gion­al air­line car­ri­er,” the min­is­ter high­light­ed.

To be able to sus­tain the ar­rivals, he said a Lon­don firm has been award­ed the con­tract to up­grade Be­lize’s main in­ter­na­tion­al air­port over a ten-year pe­ri­od which will cost US$125 mil­lion.

Tourism

Mahler said Be­lize’s tourism in­dus­try is re­bound­ing and he be­lieves by 2024 it should be back to 100 per cent.

“Tourism rep­re­sents al­most 46 per cent of Gross Do­mes­tic Prod­uct (GDP). This is our biggest for­eign ex­change earn­er, and the coun­try has be­come very de­pen­dent on it. For me, I would pre­fer a lit­tle bit more di­ver­si­ty in the econ­o­my, for us to be able to han­dle any ex­oge­nous shocks that have hap­pened around the world, es­pe­cial­ly hur­ri­canes, which we al­ways pay close at­ten­tion to each sea­son,” he out­lined.

The min­is­ter al­so said the aim is to keep mar­ket­ing the des­ti­na­tion as many re­gion­al peo­ple are not aware that Be­lize is part of the Caribbean and what it has to of­fer.

“We have pris­tine beach­es, lush jun­gles, and a rich cul­tur­al her­itage, for every­one to en­joy and we are al­so known as an eco-ad­ven­ture des­ti­na­tion.”  

The Be­lize Tourism Board (BTB) web­site states that Amer­i­cans ac­count­ed for 72.5 per­cent of Be­lize’s overnight vis­i­tors in May.

 BTB re­ports that 150,206 US trav­el­ers vis­it­ed the coun­try dur­ing the month. Be­lize is al­so one of a hand­ful of Caribbean des­ti­na­tions that at­tracts both land-based and cruise-ship vis­i­tors.

As it per­tains to ho­tels, Mahler said Be­lize has 900 ho­tels with 9,000 rooms, but the av­er­age size of a ho­tel is 10 rooms.  

“That has its charm, but as you move for­ward and you want to be com­pet­i­tive from a glob­al stand­point, you need to have a larg­er room stock and a bet­ter room stock.

“And so that has been our ap­proach, to talk to in­vestors and de­vel­op­ers and brands to en­sure we have ad­e­quate rooms. In­ter­na­tion­al ho­tel Four Sea­sons is be­ing built,”Mahler said.

As it re­lates to the cruise ship in­dus­try Be­lize host­ed 1.7 mil­lion pas­sen­gers in 2019, ac­cord­ing to Caribbean Tourism Or­ga­ni­za­tion da­ta.

Asked how this seg­ment has per­formed so far in 2023, Mahler said: “If you look at the sizes of the ships be­ing built now, the [largest] ships get the bulk of the vis­i­ta­tion. We don’t have a dock­ing fa­cil­i­ty, so larg­er ships by­pass Be­lize and go to Roatan and Can­cun. As soon as we get our dock­ing fa­cil­i­ty here, we’ll see the num­bers start go­ing up once again.”

Fur­ther, he said the tourism sec­tor took a hit dur­ing the COVID-19 pan­dem­ic and the gov­ern­ment fo­cused a lot more on agri­cul­ture and oil pro­duc­tion.

Mahler, who be­came Tourism Min­is­ter in 2020 said the agri­cul­ture in­dus­try helped the econ­o­my, along with the re­al es­tate in­dus­try which start­ed boom­ing, dur­ing the pan­dem­ic.

“Cur­rent­ly, the Be­lize re­al es­tate mar­ket is con­sid­ered a buy­er’s mar­ket, with prop­er­ty prices low­er than those in many oth­er Caribbean des­ti­na­tions. This presents an op­por­tu­ni­ty for in­vestors to ac­quire prop­er­ties at com­pet­i­tive prices and cap­i­talise on the coun­try’s grow­ing pop­u­lar­i­ty.  

“Ad­di­tion­al­ly, there are no re­stric­tions on for­eign own­er­ship of prop­er­ty in Be­lize, mak­ing it easy for in­ter­na­tion­al in­vestors to pur­chase and own re­al es­tate. The pur­chas­ing process is al­so rel­a­tive­ly straight­for­ward, with trans­ac­tions con­duct­ed in Eng­lish and based on British com­mon law,” he re­marked.

An­oth­er sec­tor that has been grow­ing in the coun­try is the Busi­ness Process Out­sourc­ing (BPO) which is now em­ploy­ing over 8,000 per­sons , and gen­er­ates tens of mil­lions in for­eign ex­change.

Trade re­la­tions

Asked about the trade re­la­tions be­tween TT and Be­lize, Mahler said Be­lize main­ly ex­ports cit­rus, sug­ar and soy­beans to T&T at a cost of US$1 mil­lion in 2022.

“So Trinidad for us is an im­por­tant part­ner. We be­lieve that we can deep­en their re­la­tions with the coun­try, but again, trans­porta­tion costs and all these things have to be fac­tored in. How­ev­er, we do have to be­come more ef­fi­cient in pro­duc­ing our­selves,” he iden­ti­fied.

The min­is­ter al­so di­vulged that he came to this coun­try to look at the mari­nas in Ch­aguara­mas as his gov­ern­ment be­lieves yacht­ing can be a big part of the tourism prod­uct


Related articles

Sponsored

Weather

PORT OF SPAIN WEATHER

Sponsored