Secretary of the Division of Tourism and Transportation (DOTT) in the Tobago House of Assembly (THA) Tracy Davidson-Celestine said her recent trip to Berlin, Germany, was a successful venture.The Secretary was part of a T&T delegation that included representatives from the Division of Tourism and Transportation, Ministry of Tourism and various stakeholders at the Internationale Tourismusb�rse (ITB), an annual tourism and travel trade convention in Germany.
Davidson-Celestine said she highlighted some of the challenges for Tobago tourism at an international press conference at the tourism convention."I took the opportunity to highlight the need for more investment in Tobago, especially in the hotel niche.
One of the challenges we have had is that we have not been able to attract investment in five star hotels," she said. Tobago currently has 2500 hotel rooms. Davidson-Celestine said the THA and DOTT have "taken a very conscious approach to inviting investors, and also to putting out the call, that we need more, and improved room stock on this island."She also took the opportunity to remind the German market of the different products Tobago offers, such as romance and sports tourism.
The contingency was joined by TT sport ambassador Dwight Yorke who is well-known in Europe.Davidson-Celestine said Tobago's offerings were well received by the German media and she expects "some positives coming out of this experience."The Secretary said she had discussions with several airline representatives during tourism sessions at the convention.
"We were able to formalise the arrangement with Condor and of course Condor has been flying in Tobago for some time now. From 2010 to 2012, they have been contributing approximately 16.5 per cent to 18.6 per cent to total international arrivals to Tobago.
It was important for us to confirm and finalise the arrangements with Condor," she said.
The T&T delegation visited different booths and trade shows while at ITB to gain an understanding of new marketing trends in the sector."We want Tobago's tourism to be a year-round activity and we want to be able to compete with what is happening both regionally and internationally," Davidson-Celestine said.ITB attracts more than 170,000 visitors. T&T was among the exhibitors representing 180 countries at the convention.