Senior Multimedia Reporter
radhica.sookraj@guardian.co.tt
On a usual Christmas Eve, High Street in San Fernando buzzes with shoppers jostling through the crowds while vendors hawk their goods offering bargain prices in various tones and pitches.
Yet, this year painted a starkly different picture, resembling an ordinary shopping day, much to the dismay of vendors who labelled it as one of the worst in decades.
Jesse Sidoo, a watch vendor, noted a staggering decline in sales, estimating a plummet of 75 per cent.
Speaking to Guardian Media, Sidoo said, “Shopping is worse than it was during the pandemic years. We thought it would pick up by Christmas Eve but it didn’t.”
Nigel Sinanan, who has been a street vendor for two decades, echoed the sentiment of slow sales, saying, “People are walking around, but they just aren’t buying.”
Amidst the disappointing sales atmosphere, even items usually considered easier sells, like kitchen towels at $5 each, struggled to find takers.
Middle High Street, usually bustling, witnessed traffic congestion, yet vendors there also reported sluggish sales.
Betty Ann Bhagan, a veteran grape seller of over 40 years, offered sound advice amidst the sales downturn.
“People have to learn not to hang their hat where they cannot reach it. Stop worrying about Christmas. Buy a little and remember you don’t need a lot of everything,” she remarked wisely to those cautious about expenses.
Dwaine Bishop, selling at Rose of Flowers, shared his surprise at slower sales for a typically high-demand item during the season.
“Usually, this is a hot seller for the season but this year I did not get as much sales as usual,” Bishop said, highlighting the unexpected downturn in sales.
However, amid the street’s desolate sales, toy stores witnessed bustling activity, as parents flocked in to pick up last-minute toys for their children’s stockings on Christmas Eve, the night Santa Clause is expected to visit.
David Bovell, shopping at Jay’s Toybox, revealed his reason for the late shopping spree, saying he had only received his salary on Saturday.
“My Christmas is about making my children happy. I couldn’t come before because my salary only run through yesterday, and I now get a chance to come,” Bovell said.
Messiah Jaipaul, acknowledging the late surge in shoppers, explained that they had extended opening hours to cater to last-minute buyers.
He anticipated that sales would pick up by midnight.
Contrastingly, clothing stores on High Street encountered a similar lull, with customers preferring online shopping for clothing, citing convenience over in-store experiences.