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Wednesday, June 11, 2025

Nutrimix announces flour price decline

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707 days ago
20230704
File: The Nutrimix Feeds Ltd, Process Division, at Harmony Hall Industrial Estate, Union Road, Marabella.

File: The Nutrimix Feeds Ltd, Process Division, at Harmony Hall Industrial Estate, Union Road, Marabella.

KRISTIAN DE SILVA

Get­ting bread may be a lit­tle cheap­er as Nu­trim­ix Flour Mills an­nounced yes­ter­day that it will be drop­ping its prices.

In a press re­lease, Nu­trim­ix said it would be low­er­ing its flour prices with ef­fect from yes­ter­day.

“We recog­nise the im­por­tance of keep­ing ba­sic food items at min­i­mal and af­ford­able prices. As a lead­ing man­u­fac­tur­er of flour, one of our key pri­or­i­ties is to con­tin­u­ous­ly seek out ini­tia­tives to en­sure that our prod­ucts are safe­ly pro­duced and sold at com­pet­i­tive prices,” Nu­trim­ix said.

The re­lease con­tin­ued, “Ef­fec­tive 3rd Ju­ly, 2023, Nu­trim­ix Flour Mills will im­me­di­ate­ly re­duce the prices on our range of Coun­try Pride and Nu­trim­ix Pre­mi­um Grade 2kg and 10kg flour prod­ucts. This price re­duc­tion ranges from 10 per cent to 13 per cent on our two kilo­gramme (kg) flour and 10 per cent to 12 per cent on our ten kg size. In ad­di­tion, a price re­duc­tion on our en­tire range of 45kg prod­ucts is im­mi­nent.”

Nu­trim­ix not­ed, “Glob­al­ly, wheat prices and ship­ping costs have de­creased, and there has been an im­prove­ment in the re­li­a­bil­i­ty of the sup­ply chain.”

How­ev­er, the com­pa­ny said it could not re­duce its prices by a greater amount due to in­creased for­eign ex­change costs, as well high­er in­sur­ance, trans­porta­tion and se­cu­ri­ty costs as well as wages.

The com­pa­ny said,”We have al­so tak­en sev­er­al ini­tia­tives to im­prove the ef­fi­cien­cy of our op­er­a­tions and re­duce our milling and pro­cess­ing costs.”

Nu­trim­ix raised its prices on June 27, fol­low­ing Na­tion­al Flour Mills’ an­nounce­ment of its sec­ond price in­crease in the space of six months.

Ma­jor­i­ty state-owned Na­tion­al Flour Mills raised flour prices in De­cem­ber 2021 and June 2022 re­spec­tive­ly, cit­ing sup­ply chain is­sues prompt­ed by the Rus­sia Ukraine con­flict. This led to an in­crease of sev­er­al flour-based food items in­clud­ing bread, roti and dou­bles.


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