Last week TSTT and PESH Money began to unveil their plans for their upcoming mobile wallets after being granted E-money licenses by the Central Bank, but there has been a company that bolted out of the blocks since August of last year; Paywise.
The company was the first non-financial institution to be granted such permission and had spent the last six months working on building the framework for its platform to be used widely.
“Since we have been granted the license. We have been speaking to different entities to form partnerships to facilitate that kind of ease or alternative payment methods for a person to make payments to different businesses and entities around the country,” said Ian Alleyne, founder and director of Paywise.
The company has been around since 2013 when Alleyne and his team noted the limited payment options for businesses and in particular small and medium-sized enterprises.
“Particularly for SMEs the mode of payment was cash on delivery and of course, you know the dangers and inconveniences associated with that. So Paywise saw a gap and as a result of that we created a payment service using a network of agents, where merchants can direct their customers to these agent locations across the country to make payments to them,” said Alleyne.
“So they no longer had to go meet the customer to receive these payments and of course be subject to robberies attacks and so on,” he said.
By 2019, the company noted there was a growing call for digital payment options and started exploring the possibility of creating a mobile wallet. The recognition of this shift ultimately put Paywise at the head of the queue when the Central Bank reviewed applications.
“We saw the shift in the marketplace. There was an increasing focus on digital payments and card payments. And we decided to take it to the next level to provide digital payment solutions via a mobile wallet. We started the development of the mobile wallet in 2019 and in 2020 COVID hit, so from our point of view, it was a good decision for us to move in that direction. In 2020 we also applied for the license, the e-money issuer license from the Central Bank but at the same time we continued to develop the application. We received the license and we basically had a full-fledged mobile wallet ready for launch,” said Alleyne.
The Paywise mobile wallet can be downloaded for both Android and iPhone. It can be topped up through their various agent location around the country or through deposits via local bank cards.
Alleyne said the company has continued to explore accessibility options for day-to-day use to ensure that the service is usable by the common man.
“Paywise primary objective to is empower the man in the street financially, that is give him more convenience and easier ways in which he can manage his money.
“As part of that objective, we aim to increase the level of financial inclusion within the country and provider a broader more accessible means for the man in the street to access financial services locally” said Alleyne, who explained the company was now working on ways to make Paywise an option in more common scenarios.
“To make it more relevant to the man in the street, it has to connect to real-world payment requirements. It has to connect in a way to allow the man on the street to make the payments he would make with cash, now with a mobile wallet.
“In other words, you have to partner with and connect with different businesses, and entities within the country to provide that alternative means of making payments now via our digital solution,” said Alleyne who did not divulge exactly how many companies had adopted their e-commerce options, but stressed that it was a growing number. When the HDC launched its e-pay portal recently, it was built on Paywise’s infrastructure.
Alleyne said that several businesses are interested in adopting the technology, as they accept that digital methods have great benefits.
“A lot of companies are coming with us because they say that they want to reduce the handling of cash because there is a cost to handle cash. They want to reduce that. They understand that the mobile space is new, and they understand that the new alternative is new.
“They see the benefit of it and they are willing to work with us in terms of bringing their customer base into our platform so they reduce the level of cash being handled,” said Alleyne who noted the pandemic helped bring many companies on board with that thinking.
“When the pandemic hit it reinforced our decision to go mobile because at that time there was a lift, an increase in interest in doing online payment or alternative payment methods to cash. And we have made that shift and the shift hasn’t been stopped,” he said.
The pending introduction of TSTT’s PAYPR and PESH Money will mean Paywise is no longer the only option for e-money, but Alleyne is not perturbed by this development.
He noted that in the financial services sector, banks and insurance companies can thrive despite various competitors in the field.
“We look at it like this, the financial service industry has many different types of payments, we have insurance, we have banking services,” said Alleyne.
“We have several banks, we have several insurance companies and they all operate and they all survive. We look at the e-money sector as no different. Although we were first, we expect additional competitors to come in to increase the vibrancy within the sector,” he said.
He also acknowledged that there was a challenge to get the wider public to adopt such a service, however, he felt those who had been exposed to such options in foreign countries could create a viable starting point for the burgeoning industry.
“We do understand that it is a new technology and there is some level of education that is required to advise the man in the street of the benefits of it. But we do understand that there is another segment of the local market that is familiar with similar applications in other countries. And they are also very much excited to see something like that available to them locally,” said Alleyne.
“So we understand that there are two markets that we are looking at, the more sophisticated application user who is fully aware of mobile wallet services and may have used those in foreign countries but locally don’t have them.
“Paywise will provide that solution for them and at the same point in time, we know that our local community is one that is quite eager sometimes to try new things and we hope that our product will suit their needs and they will adopt it,” he said.